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I’m Serena ― Creative Designer
& Marketing Strategist


Account Executive/ Freelance Graphic Designer

Hardline Creative / July 2019 - Present

Marketing Coordinator

Beehive Design / Jan 2018 - August 2018

Graphic Designer/ Marketing Associate

Go-By Design / Jan 2019 - August 2019

I am an accomplished creative professional with a proven track record in all aspects of the creative process: conceptualization, planning and execution.

I have a passion for graphic design, and innate capabilities of creating reputable deliverables for clients/businesses.

What my clients are saying...

Serena has been an excellent graphic designer and is easy to work with. She is a great listener and effectively creates designs, logos, and other content for us that enables our ice hockey association to stand out.

— Joey Stensland

UofC student & Olympus Hockey Association Coordinator

Serena is a ROCKSTAR!! She is so easy to work with
and really cares to create an illustration that you will LOVE.
She recreated one of my favorite memories in such a cool and
modern way. I got the illustration printed and framed as a gift for
my two best friends and I cannot wait to show them!!

— Teresa Jean

Photographer & Filmmaker

Serena created a beautiful illustration for us to give to my
husbands family in Egypt! She was incredibly quick and gave
us multiple versions to choose from to make sure it was perfect
(which it was in the first try I might add). I’d highly recommend her
to anyone needing creative services - she’s amazing!

— Kristina Abdelaziz

Nice looking logo with a quick TAT! Great work.

— Chris M. Walker

CEO of

Serena went above and beyond on the work she did for me without being asked. Her turn-around time is speedy and efficient, and I will definitely be working with her again in the future!

— Molly Fitzpatrick

Medical Secretary

After years of using a resume that blended in with the rest, I hired Serena to create a modern, stand-out resume that best showcased my accomplishments. All this to say, I have now landed my dream job, and my employer has since mentioned that it was my unique resume design that initially caught their eye. I can’t thank you enough Serena!

— Bailey Roach


Serena made such an impressive and personal resume for me.
She was so involved to make sure it was exactly what I wanted
and also gave plenty of options in case one of them wasn’t for me
(which all of them were amazing). I am so happy with the resume I
have now and would 100% recommend everyone to go to her for any
kind of creative work!

— Julie Spector

Diversity and Inclusion Specialist

Serena went above and beyond to transform one
of my coolest photos into an even cooler illustration!
I am definitely printing this out and hanging it on my wall!

— Anonymous

Working with Serena was such a pleasure! I asked her to create
a digital illustration, but I was having a hard time choosing an image.
I sent her a few options and gave her the creative freedom to make the
decision. I’m so happy with the image she chose and it’s absolutely perfect!
She was incredibly communicative and kind throughout the process and I’m
so happy with the finished product!

— Justine Palkowski

Let's make something great together

Bridging the gap between an idea and reality